<!DOCTYPE HTML PUBLIC "-//W3C//DTD HTML 4.0 Transitional//EN">
<HTML><HEAD>
<META http-equiv=Content-Type content="text/html; charset=utf-8">
<META content="MSHTML 6.00.2900.5583" name=GENERATOR>
<STYLE></STYLE>
</HEAD>
<BODY bgColor=#ffffff>
<DIV>The best - 1-800-PRO-MULTIS !! <BR></DIV>
<DIV class=gmail_quote>
<DIV>
<DIV class=Wj3C7c>
<DIV class=gmail_quote><BR><BR>
<DIV class=gmail_quote>
<DIV
style="MARGIN: 0px 10px; OVERFLOW: auto; WIDTH: 100%; FONT-FAMILY: sans-serif">
<H2 style="MARGIN: 0.25em 0pt 0pt">
<DIV><A
href="http://www.creativeminorityreport.com/2008/07/marketing-new-new-mass.html"
target=_blank>Marketing The "New" New Mass!</A></DIV></H2>
<DIV style="MARGIN-BOTTOM: 0.5em">via <A
href="http://www.creativeminorityreport.com/" target=_blank>Creative Minority
Report</A> by Patrick Archbold on 7/6/08</DIV><BR>When I heard the <A
href="http://www.summorumpontificum.net/2008/07/novus-ordo-that-sspx-could-accept.html"
target=_blank>report</A> at the end of last week that Pope Benedict has asked
the Congregation for Divine Worship to study some potential changes to the
liturgy, I got very excited. Think about all the possibilities! Think about what
the Mass could be, rather than what it often is. The abuses and experiments,
gone! The tawdry celebration of self, gone! Latin back in its proper place!
Gregorian Chant! The priest's magnificent back on glorious display!<BR><BR>The
more I thought about it the more excited I became and the more I started
wondering how would such a change be successfully introduced to the faithful?
How could we not only have the faithful accept the changes to the mass, but
actually desire them? To want them, need them, can't live without
them?!?<BR><BR>Then like a light bulb, I realized there is no need to re-invent
the light bulb. We should use some tried and true methods that have proved their
effectiveness over generations. We should use some ol' fashioned marketing
techniques to sell the new New Mass to the masses!<BR><BR>Now I know what you
are thinking. "Patrick, we have no idea what the new New Mass of the masses will
look like or even if there will be a new New Mass." I say, don't bother me with
such minutiae. We need to build anticipation, we need to build hype, we need to
build overwhelming demand! Therefore, let's move full steam ahead with some
advance marketing!<BR><BR>First, we need a good product name. Fortunately, I
took care of that for them the other day when I dubbed the new New Mass, <A
href="http://www.creativeminorityreport.com/2008/07/novus-ordo-20.html"
target=_blank>Novus Ordo 2.0</A>. I know, I know. Stroke of genius
that.<BR><BR>But now we need a marketing campaign sell the Novus Ordo 2.0. As
you know, any good marketing plan starts with good packaging. So I decided that
I should to help ante-deluvian dolts in the Vatican marketing department out.
Therefore I have issued, motu proprio, the first great marketing campaign of the
"Reform of the Reform" era. I give you Papa Ben's Novus Ordo 2.0!<BR><A
name=11afe8197b0ca976_11afe7315c6a5201_11afe6282ccf5e5d_papaben></A><BR><IMG
style="BORDER-RIGHT: 0px; PADDING-RIGHT: 0px; BORDER-TOP: 0px; PADDING-LEFT: 0px; PADDING-BOTTOM: 0px; BORDER-LEFT: 0px; PADDING-TOP: 0px; BORDER-BOTTOM: 0px"
src="http://lh3.ggpht.com/Arch167/SHFJ5Zi08vI/AAAAAAAAApU/X3Vo7zRTuoc/s800/papabens.jpg"><BR><BR>This
idea is a surefire winner, don't you think? Well, I have to go now, the Pope
should be calling any
minute.</DIV><BR><BR></DIV><BR></DIV><BR></DIV></DIV></DIV><BR></BODY></HTML>